If you have any brains, you can tell when someone is a fake reviewer on TripAdvisor.  Similar to email spam, fake reviews have misspellings and inaccuracies. Like the person talks about a family vacation but their profile is a solo travler. Duh

In any case, you can contact reviewers via the site. I have found that the few bad reviews I have read about one hotel I follow, have reviewers who never answer your outreach to them. It is almost as if negative reviewers are happy to blast a hotel or service then hide when you need more information. So when you look at reviews read them in the following way:

1- Is the reviewer scattered in their language and in such a hurry they appear frivolous?

2- How many other reviews have they done or is this a one time vendetta?

3- Do they answer your query for more info?

4- Did management respond to their review. Not all hotels do respond but be impressed if one does.

Join us to Argentina and check all our hotels on TripAdvisor!! We date you. Special: room share guarantee.

If you follow those three themes, you will have a better handle on TripAdvisor’s validity.